Palo Alto Software has been named a Top 100 Champion in the 2012 Small Business Influencer Awards.
Cleveland, OH August 30, 2012
The Small Business Influencer Awards honors those who are influential to small businesses in North America, through the products, services, knowledge, information or support they provide to the small business market.
The Awards are designed to recognize the unsung heroes of small businesses - those who support and encourage entrepreneurs and small business owners, and help them achieve success and stay successful. The Champions are chosen based on a combination of voting by the small business community and a panel of judges steeped in the small business market who considered the contributions of the nominees over the past year toward:
<li>advocating on behalf of small businesses,</li>
<li>providing products or services that address the unique challenges faced by small businesses,</li>
<li>revolutionizing how small businesses do business or how they solve business challenges,</li>
<li>helping small businesses grow,</li>
<li>or otherwise impacting small businesses in a significant way.</li>
Says Anita Campbell, CEO of Small Business Trends and one of the co-founders of the Awards, "Influencers are those who play crucial roles in the small business ecosystem, but who often are in the background. The Top 100 Champions have distinguished themselves in some way. We're delighted to see the wide range of Champions and Honorable Mentions this year - including non-profits, academia, journalists who've spent decades covering small business issues, corporate leaders whose names may not be widely recognized but who impact small businesses by influencing the offerings within their companies , vendors large and small that support small businesses, analysts who aid our understanding of this market, and entrepreneurs who have a strong voice among their small business peers."
Awards co-founder Ramon Ray of SmallBizTechnology.com notes, "Being recognized by the community as a Top 100 Champion also reinforces with employees that their dedication and hard work has paid off. The Awards are intended to provide that added boost in motivation and morale that can make a big difference in results. We're also delighted at the Honorable Mentions, who definitely bear watching over the coming year!"
Palo Alto Software CEO, Sabrina Parsons, commented, “We’re proud to be included among the impressive list of Small Business Influencer Award winners. We’ve been a long-time supporter of Small Business Trends, and we share a mutual goal of providing tools and resources for entrepreneurs. Being named a Top 100 Champion by our peers and the small businesses we serve validates our company’s focus and philosophy.”
About the Small Business Influencer Awards
The Small Business Influencer Awards, now in their second year, enable the small business community to nominate and show their support for those that influence and support them. The Awards have an open nomination period, followed by community voting, and then a judging period by a group of industry-knowledgeable judges.
The Small Business Influencer Awards initiative is produced by Small Business Trends, an award-winning online publication, serving over 4,000,000 small business owners, stakeholders and entrepreneurs annually, and SmallBizTechnology.com, a media company that produces online content and live events educating small and mid-sized companies on how to strategically use technology as a tool to grow their businesses. The Awards can be found on the Web at: SMBInfluencers.com.
About Palo Alto Software, Inc.
Palo Alto Software, Inc. develops and markets tools, products and content for small businesses and entrepreneurs. The company's flagship product, LivePlan, provides cloud-based business planning and small business management. Other top selling products include, Business Plan Pro - which is the best-selling business-planning software in the U.S. retail market, according to NPD Intelect - Sales and Marketing Pro and Email Center Pro. Palo Alto Software offers a powerhouse line of products to small and medium businesses around the globe. The company's combined product line, along with Bplans.com, the highest trafficked business planning website, offer know-how solutions that have made Palo Alto Software the market leader in its category for over fifteen years. Palo Alto Software was founded in 1988 and is a privately-owned corporation based in Eugene, Oregon.