By Laura Lake
This week I had the opportunity to review a new software developed by Palo Alto Software. This software package is called Marketing Plan Pro and it’s powered by Duct Tape Marketing superstar John Jantsch. I must admit this is the most extensive software that I’ve reviewed when it comes to creating a marketing plan. Review the pros and cons of this software and find out if it’s a good selection for you.
What I love about the Marketing Plan Pro software is it helped me by integrating my marketing activities and goals with a roadmap that I could follow. You can even use the software to measure your success and milestones. It creates a simple process that helps you to build supporting documentation for your marketing intiatives not to mention that fact that I absolutely love the charts, tables and the plans format. It’s easy to create, easy to read and most of all easy to follow. I even used the basic version and had my marketing plan created in 30 minutes.
You can read the full review about Marketing Plan Pro powered by Duct Tape Marketing on About.com