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Jay Snider

Palo Alto Software VP of Marketing speaks at standing room only Pub-Talk

by Jay Snider

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Our Vice President of Marketing, Marci Hansen, is something of a marketing rock star. She’s worked for some big names, including Eddie Bauer, Amazon.com, and People for the Ethical Treatment of Animals (PETA), and in 2005 was named Brandweek’s Guerilla Marketer of the Year. So when she was the featured speaker at the Eugene area Smart-ups PubTalk on January 20, it was only mildly surprising that the event was sold out.

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mike

Palo Alto Software throws a party

by mike

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The weather outside wasn’t quite as frightful as the song goes, but we were warm and toasty inside the Oregon Electric Station for the annual Palo Alto Software Holiday party!

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mike

2009 Awards: Readers Pick the Best Small Business Tech Tools

by mike

Palo Alto Software’s Business Plan Pro has pretty much built a monopoly in the business planning software category. It’s earned that status and has never rested on its laurels. Version 11 allows you to quickly switch between financial tables and underlying spreadsheets. And a new progress-tracking feature makes it easier to see where you are [...]

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mike

ACCOUNTING TODAY: Business Plan Pro Premier Version 11

by mike

Business Plan Pro remains the industry’s top-selling off-the-shelf application for planning and analysis. Accountants will want to focus on the Premier Edition for its additional capabilities; particularly the information on critical insights into payback periods and exit strategies and its integration with Microsoft Excel.

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mike

Palo Alto Software Welcomes John Jantsch for Online Marketing Planning Seminar

by mike

Eugene, OR (February 5th, 2009) – Palo Alto Software, Inc. today announced a second installment of its webinar series, Back to the Fundamentals. Palo Alto Software, along with John Jantsch, author of the Duct Tape Marketing system, will host a webinar for businesses interested in taking small action steps today that will pay off big [...]

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