This is an engineering consulting sample business plan from StructureAll Ltd, a start-up consulting firm in Yellowknife, Northwest Territories. The firm offers structural engineering services, specializing in 3-D modelling and visualization. Although initially the business will be run from a home office to minimize start-up costs, there is a plan to move into office premises after the first year. The mission statement of StructureAll is to use the founder's practical experience to provide structural engineering services for all types of buildings. This engineering consulting business plan outlines Structure All's strategy for promoting the business with the aim of ultimately obtaining 20% of market value. This will be achieved through a targeted direct mail and e-mail campaign, as well as pitching at sponsored events.
StructureAll Ltd. will be formed as a consulting firm specializing in structural engineering services. A home office in Yellowknife, NT will be established the first year of operations to reduce start up costs. The founder of the firm is a professional engineer with eighteen years of progressive and responsible experience.
The founder, Philip Nolan, provided an initial investment towards start-up costs. Of this, more than half is required for start-up expenses while the balance is to to be placed in the company accounts as working capital.
The firm will specialize in providing three dimensional modeling and visualization to our clients. State-of-the-art analysis and design tools will be an integral part of the business plan. Implementation of a quality control and assurance program will provide a focus for production work.
Modest revenues the first year, with slow by steady growth over the next two years.
Achieve 20% of market value at the end of the third year of operation.
Increase gross margin significantly by the third year of operations.
Our mission is to provide clients across Canada's North with structural engineering services for all types of buildings, from concept planning through to completion, with a highly skilled professional team working together, using common sense and practical experience.
1.3 Keys to Success
Provide professional quality services on time and on budget.
Develop a follow-up strategy to gauge performance with all clients.
Implement and maintain a quality control and assurance policy.
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