Nolo's How-to Books and Marketing Plan Pro Bundle

	The Art of the Start
	Hurdle: The Book on Business Planning
	The e-Business Primer
	CPA's Guide
	On Target
	Marketing Without Advertising
	Form a Nonprofit Corporation
	Tax Savvy for Small Business
	Legal Guide for a Small Business
	Investors in Your Backyard

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Nolo's Marketing Without Advertising

Marketing Plan Pro + Marketing Without Advertising Bundle

This book illustrates high impact, low cost marketing strategies that all small business owners can benefit from. Use the ideas in this book to inspire your customers to rave about your business and create lasting success. The suggestions in this book are no secret. Instead of spending a small fortune on advertising, it's far better to spend the same money improving your business and caring for your customers. Buy your copy today, start wowing your customers, and let them advertise your business for you!

Marketing Without Advertising teaches small business owners practical strategies to:

Attract new customers and build trust.
Encourage customer recommendations.
Improve customer service and turn even dissatisfied customers into active supporters of the business.
List products and services widely and inexpensively.
Plan marketing events that will keep customers involved.
Use the Internet to market services and products.

This essential book will help you market your business with common sense, not piles of cents.

Reviews:

A practical planning guide.

ASBA (American Small Business Association) Today

This is a recognized classic...I would estimate that 75% of the business books published since Marketing Without Advertising first appeared simply recycle ideas from this pioneering, breakthrough book.

New Age Retailer

...this no-nonsense guide describes what it takes to generate sales and encourage customer loyalty…provides tips on how to create a marketing plan that will illicit enthusiastic responses from customers, and how to list products or services widely and inexpensively.

Biz Magazine

...you’ll have an entirely new perspective on advertising...[This book] explains clearly and in detail how you can promote your business without advertising...The ideas are useful and well presented, of value to any business.

Bernard Kamoroff
The Essential Whole Earth Catalog

...shows practical ways to increase sales with little capital investment. They show how to do it with brains, not money.

Joseph R. Mancuso
Center for Entrepreneurial Management

There are good ideas here on every page. You’ll find here the nitty-gritty steps you need to—and can—take to generate sales for your business, no matter what business it is.

Milton Moskowitz, co-author
100 Best Companies to Work for in America

...straightforward advice on how to create a marketing plan that will encourage enthusiastic recommendations about your business from satisfied customers...

Business Life

This book rates three and one half stars. You need it!

Paul Tulenko, nationally syndicated columnist
Scripps Howard News Service

If you've got something to sell, this book is a valuable reference, and is one of the few marketing books I would recommend to salespeople.

Paul Tulenko
Cleveland Plain Dealer

Buy the book for just $22 plus shipping

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