Remember: you get what you pay for

Looking for free Business Plan Pro software on the torrent sites? Don't waste your time.

Here are 10 good reasons why buying a legal copy at $99.95 is a much better plan.

1. You'll still need a valid serial number

Most pirated copies of Business Plan Pro don't work. The software requires a valid serial number to activate and use. We watch the torrent and RapidShare sites carefully so that we can identify and cancel any serials or keygens being used to pirate the software. Why not buy a legal copy now and get started on your plan, rather than wasting a frustrating hour or two on downloads and failed activations?

2. We are a small business, and we make a good product

Our mission here at Palo Alto Software is to help people succeed in business. Like many of our customers, we are a former startup and still a relatively small business. Sales of our software support dozens of employees and their families, and enable us to do great outreach programs like sponsoring business plan competitions, donating software to schools and Small Business Development Centers, and more. Help us help build small businesses by buying our software at a reasonable price.

3. Try it risk free — we offer a 60-day money-back guarantee

Nervous about investing $99.95 in software to help with the daunting task of writing a business plan? Don't worry. Not only does Business Plan Pro make the planning process easy and straightforward, we GUARANTEE your success. If you buy it and are not completely satisfied, return it within 60 days for a full refund. No questions asked.

4. Recommended by practically everyone

Guy Kawasaki isn't the only notable fan of Business Plan Pro. The software is "simple and effective," says PC Magazine. It "takes the guesswork out of writing a business plan," says the Wall Street Journal. Business Plan Pro has been positively reviewed by Entrepreneur, Inc.com, PC World, ZDNet, and many others. It's also the perennial choice of SBA counselors, Small Business Development Centers, and business schools.

5. Free e-books, company logo & more

Business Plan Pro comes with everything you need to start or grow your business, including e-book editions of Tim Berry's Plan-As-You-Go Business Plan and Hurdle: The Book on Business Planning, a one-year subscription to Inc. magazine, research data for thousands of industries and localities, a free company logo from HP Logoworks, special discounts on incorporation services, and more.

6. Trusted by more than 1 million entrepreneurs

Business Plan Pro has been the #1 business plan software for 10 years running, outselling all others combined. You can trust it to work for you and your business too. The advice from celebrated venture capitalist and entrepreneur Guy Kawasaki (author of The Art of the Start) is clear: "Use this software — and kick butt!"

7. Preferred format of lenders, investors, and the SBA

Impress your audience with a great-looking business plan in our widely accepted format. Beyond fantastic printed documents, you can save your plan to Microsoft Word, Excel, PDF, or even PowerPoint for a quick and easy pitch presentation.

8. Waaaay smarter than Excel & Word

Sure, you can build your own business plan template in Microsoft Excel, but will it account for the difference between sales and cash flow? Do you really want to spend the time to model the flow from sales to accounts receivable to cash? To handle collection days? And what happens when you accidentally delete a critical formula?

And if you are trying to integrate your Excel file into a Word document, you face another hurdle just trying to keep everything up-to-date. Business Plan Pro's automatic table of contents, seamless integration of text, financials, and charts, and professional output will save you hundreds of hours every time.

Why burn your valuable time reinventing the wheel when the step-by-step advice and proven financial model in Business Plan Pro can help you leap ahead to the important stuff for less than $100?

9. Designed by Tim Berry, America's foremost business plan expert

Business Plan Pro was originally created by Tim Berry, a respected small business expert and author of the bestselling business planning book of 2008, The Plan-As-You-Go Business Plan (which is included with your purchase of Business Plan Pro). Tim and our other experts on staff provide expert guidance at every step of the planning process. And we've got free US-based tech support if you get stuck.

10. Up-to-date, as always

Why pay good money for outdated software? Business Plan Pro is fully updated its 11th major release. The 15th Anniversary Edition is certified for Windows 7, Vista, XP, and 2000 and includes such new features as a powerful management dashboard, support for plans in Spanish, more impressive charts and tables than ever, and more.

Business Plan Pro is available for download immediately after purchase, regardless whether you choose to have a CD delivered too, so you can get started today!

Buy Business Plan Pro for $99.95

Buy the Premier Edition for $199.95

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